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Hi, I’m Ruth Fuersten, “America’s Number One Direct Sales Teacher”
You’ve come to the right place if you are looking for down-to-earth, no-nonsense step-by-step ways to book, sell, and recruit your way to success in your direct sales business. Especially if you’ve been feeling frustrated and need help to overcome the pitfalls that discourage and prevent you from obtaining your desired results.

COMMUNICATION IS VITAL

August 10th, 2008 10:13 am    Posted By:  Ruth

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Whenever I go to a wedding I’m reminded of my dad saying, “Getting married is risking putting your happiness in the happiness of another.”

We are told communication is the key to a happy marriage.  Can you imagine trusting to get married, doing all the preparation for the wedding, and then not speaking to your spouse for weeks or even months at a time?  That wouldn’t be a very happy marriage.  One, or both people in it, would want out.

When we recruit aren’t we risking to put our success in the success of another.  Isn’t communication a key to business success?

Can you imagine trusting to start a direct sales business, doing all the preparation to get it started, and then not speaking to your recruiter for weeks or months at a time?  Pretty soon wouldn’t you want out?

Are you there for your recruits?  Do you help them figure out what to say when they’re booking their first shows?  Do you go over their starter kit with them?  Are you finding out when their first solo show is and calling them to find out how it went?

Day in and day out people are quitting their direct sales business because of lack of communication.  Call your recruits.  Find out what their goals are.  Find out what the stumbling blocks are that prevent them from reaching their goals.  Give them tips and ideas to help them.  Cheer their successes - even if they’re small.

My upline was a pro at staying in contact.  Shortly after I recruited I moved away.  She still stayed in contact with me.  The phone would ring and it would be Carrie saying, “I’m so proud of you.”  Frequently she would ask, “What do you need from me?”  or  ”How can I help you?”  She’d always say, “I just heard this (or read this or saw this) and thought it was so cool….”  Then she would give me a tip for selling, booking or recruiting.

One time when I had earned an incentive she called me during her unit meeting.  She had everyone at the meeting yell, “Congratulations Ruth!”  Wow!  I felt like I was part of the group.

Carrie staying in contact with me helped me to grow, and become the successful consultant that I was.  The reward to her was - as my business grew so did hers.

One of the saddest comments I hear from coaching clients is, “My upline expects me to call her with my statistics every week.  If I didn’t do that I’d never talk to her.”

Communicate with your recruits.  Set up a schedule to talk to them at least once or twice a month.  Weekly if they’re new.  You’ll retain your recruits much longer if you do, and your business will be significantly more successful.

Communication!  It’s vital for your marriage and your business.

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